Try to remember this visual paired associate (AB):
Now recall visual paired associate AB:
Next, try to remember this new visual paired associate (AC):
Now recall visual paired associate AC:
Can you still remember the first visual paired associate AB?
What if I were to pay you ten cents to remember? How about if I increased it to a hundred bucks? Would your memory performance increase? Stay the same? Most of your would probably infer the former. More money = more motivation to memorize.
That’s what Kuhl and colleagues found in their study published in the latest issue of Nature Neuroscience. However, the study didn’t just stop there. That’s just the tip of the iceberg! [Read the entire entry at The Quantum Lobe Chronicles]
ScienceBlog.com has no paywalls, no sponsored content, and no agenda beyond getting the science right. Every story here is written to inform, not to impress an advertiser or push a point of view.
Good science journalism takes time — reading the papers, checking the claims, finding researchers who can put findings in context. We do that work because we think it matters.
If you find this site useful, consider supporting it with a donation. Even a few dollars a month helps keep the coverage independent and free for everyone.



